The university nature of the city, human capital and proximity to Houston, Attracts many young people who raise the demand for housing there. The limited housing supply for students in the city is an attractive investment opportunity for entrepreneurs. The high demand for studies at Sam Houston University in the city increased from 12,355 students in 2000 to 20,934 students in 2017.
Despite the increase in the number of students, between 2012 and 2016, no beds were added, and students are forced to find housing solutions in the city. This demonstrates the business potential of establishing student housing in Huntsville to meet the growing demand for student housing. Today, the housing offered to students on campus includes only 6,100 beds. Outside the campus there are an additional 5,081 beds, of which 384 were added in 2017. That is, as of today, there is a potential for some 10,000 students to be accommodated in the housing units that will be built. During 2018, 502 beds are expected to be offered in the market. In 2019 construction is expected to be completed and will add 544 beds to the market.
Today, occupancy rates in student residences in Huntsville are up in about 95% – 100%.